Digital Communication for Contracted UN-related Work
Ray's expertise as a Media Buying Professional, adept in ad buying and social media management for both public and private sectors, is evident in his innovative approach to digital campaigns. His skills are particularly crucial for public sector organizations that require deep knowledge of digital strategies, as demonstrated by UNICEF USA's investment in digital marketing, which Ray developed and uses as a reference for best practices. His ability to create and execute a comprehensive digital marketing strategy, including ad buying, social media management, content creation, and audience engagement, highlights his capability to navigate the fast-paced digital landscape effectively. This proficiency ensures that public sector entities, which need to stay ahead in digital communication, can rely on professionals like Ray to deliver impactful and successful digital campaigns, resonating with a wide audience and driving engagement in a cost-effective and efficient manner.
A Well Trusted Media Professional at the United Nations General Assembly
Ray's exceptional skills in photography and video production have been instrumental in covering some of the most pivotal events at the United Nations, including the esteemed United Nations General Assembly (UNGA). His adept ability to capture the essence of these high-profile events through compelling visuals and engaging storytelling has established him as a well-trusted media professional within the UN community. Ray's work not only documents these significant moments but also communicates the impactful messages and global narratives that are central to the UN's mission. His proficiency ensures that the gravity and significance of the UNGA's deliberations are conveyed with clarity and precision, making him an invaluable asset to the organization's media team.